Pest Control
Consulting

Helping pest control companies scale toward the PCT Top 100
“One of the hardest things to do is grow your business, the next hardest thing to do is manage the growth before it gets out of control.”
American Pest CEUs provides pest control consulting to help owners structure their businesses for sustainable growth. Jack Launius and Shaun Reeves help you strengthen operations, empower employees, and build the systems needed to scale toward the PCT Top 100 pest control companies by annual revenue.
Experienced pest control business consultants
Shaun Reeves
Leadership & accountability
Shaun brings firsthand experience as a Chief Operating Officer growing a pest control company and earning a place on PCT magazine’s Top 100 list.
His experience implementing and monitoring EOS connects employee scorecards, accountability, leadership development, and quarterly departmental Rocks to the company’s growth goals.
Jack Launius
Training & operations
Jack brings over 40 years of experience as a technical director, regional manager, and business owner.
He develops detailed training and operating systems that help service teams meet high standards, protect the company’s reputation, and support profitable growth.
Structure your pest control business for growth
Scaling takes more than adding customers. Your people, processes, and reporting need to support a larger business. We help owners turn day-to-day challenges into a practical growth plan built around:
- Standard operating procedures (SOPs): Document service, sales, and management processes so teams can deliver consistent results as the company grows.
- Employee empowerment: Define roles, decision-making authority, training, and expectations so employees and entire divisions can take ownership of results.
- Scorecards and accountability: Give every employee clear measures of success, review progress regularly, and connect coaching and development to performance.
- Quarterly priorities: Use departmental Rocks—focused 90-day goals with clear owners—to turn long-term growth plans into action.
- Profitable operations: Strengthen service quality, sales processes, and management reporting while protecting customer trust.
Build a business positioned for the PCT Top 100
The PCT Top 100 ranks pest control companies by annual revenue. Reaching that level requires sustained growth and an organization capable of supporting it. Jack and Shaun help you identify obstacles, develop leaders, and create repeatable systems that support your next stage of growth.
Meet our pest control consulting team or explore our pest control sales training. To discuss your business goals, email us today or call 844-673-7823.
Creating systematic growth through SOPs, Reporting and accountability
Sustainable growth starts with standard operating procedures (SOPs) that turn proven practices into consistent, repeatable results. Clear processes for service, sales, and daily operations help a company scale without depending on the owner for every decision.
SOPs also empower employees. When people understand the standard, have the training and authority to act, and know when to escalate an issue, they can take ownership with confidence. That clarity helps entire teams and divisions flourish while leaders focus on the next stage of growth.
Shaun Reeves brings experience implementing and monitoring the Entrepreneurial Operating System (EOS) to support business growth. His approach connects company goals with scorecards for every employee, clear accountability, and ongoing coaching and development.
Regular reporting makes progress visible, helps leaders spot issues early, and gives employees a clear understanding of how their work contributes. Quarterly departmental Rocks—focused 90-day priorities with an owner and a clear measure of completion—turn long-term goals into action.
Together, these habits help departments stay aligned and build sustainable growth, strengthening the foundation needed to scale toward the PCT Top 100 pest control companies by annual revenue.
Jack Launius creates detailed training and operating systems that help service teams perform to the highest standards. Clear procedures, practical instruction, and consistent quality checks give technicians the tools to deliver dependable service as the business grows.
By making service standards teachable and repeatable, Jack helps protect your company’s reputation while supporting profitable growth. Teams can develop new employees, maintain accountability, and expand capacity without sacrificing the customer experience that earned their trust.

Pest Control Sales Training
“Sales success is not about what you’re selling, it’s about why you’re selling it”
Our pest control consulting team at American Pest CEUs understands that people buy from people with good intentions. Successful pest control sales start with understanding your “why” and communicating it with confidence.
Start with your purpose
Our pest control sales training courses help you understand why you’re in the business. When you believe in what you do, you can help customers understand why your services matter.
Show the value of your services
We believe in showing how your services help customers live healthier, safer lives by protecting their homes and families. That purpose gives every sales conversation a clear focus.
Build your team’s confidence
Our sales training staff uses video courses and consulting to help you and your team present your company’s services as valuable benefits to your customers.
Featured Courses
“Think New Construction Doesn’t Need Termite Protection? Think Again!”
Selling termite control in new construction may be easier than you think. This course uncovers the top 5 reasons why new builds are prime candidates for termite protection, from safeguarding future investments to meeting building code requirements. Discover how you can turn the ‘new wood’ argument into a compelling sales advantage. Don’t miss out on the chance to boost your sales and protect what’s being built—sign up now!
“Want to Be the Go-To Pest Control Expert in Every Neighborhood?”
Imagine being the name on everyone’s lips when pest problems arise in an entire neighborhood. This course reveals the secrets to building client density in tight-knit communities, transforming one satisfied customer into an entire block of loyal clients. Learn how to create a buzz that makes you the pest control professional everyone trusts and recommends. Don’t miss out on the opportunity to dominate your service area—sign up now and start building your neighborhood network!
“Revolutionize Your Termite Inspections and Skyrocket Your Sales!”
Meet Termatrac Itraker, the game-changing tool that’s taking termite detection to the next level. This course shows you how to leverage Itraker’s cutting-edge technology to not only enhance your inspection accuracy but also to boost your sales. Learn to demonstrate undeniable value to your clients, turning their trust into consistent revenue. If you’re ready to elevate your pest control business with the power of precision, this is the training you can’t afford to miss—sign up today!
“Close More Deals by Making Pest Control Affordable!”
Imagine turning a hesitant customer into a sure sale by offering flexible payment options. This course dives into the tips and techniques that make selling termite and pest control with financing a game-changer for your business. Learn how to ease financial concerns, break down barriers, and make saying ‘yes’ easier for your clients. If you’re ready to increase your closing rates and provide a solution that fits any budget, this is the course for you—sign up now and watch your sales soar!
View the Selling Termite and Pest Control With Financing course


AI Technology for Pest Control Businesses
“Explore practical ways to use AI to improve operations, connect with customers, and support your business’s growth.”
American Pest CEUs combines pest control industry knowledge with our strategic partnership with EZWAI to help you explore practical AI solutions tailored to your business.
Streamline your operations
Identify opportunities to improve service delivery and make everyday operations more efficient. We help you explore where AI can support your team and your company’s growth.
Strengthen customer engagement
Explore ways to improve your marketing efforts and customer engagement with AI tools suited to your business needs.
Make more informed decisions
Use business data to uncover opportunities and guide your next steps. Our focus is on practical applications that support efficiency and sustainable growth.
Featured Services
Unlock the potential of AI for your business with a free opportunities analysis from one of the premier AI consulting firms! Discover how cutting-edge AI solutions can streamline your operations, boost efficiency, and give you a competitive edge. Our personalized report will highlight areas where AI can drive growth and innovation, helping your business thrive in today’s fast-paced market. Don’t miss this chance to elevate your business—get your free analysis today!
Transform your small pest control business with AI-powered CSR agents! Our cutting-edge solutions can enhance your customer experience, streamline logistics, and optimize your operations. By automating routine tasks, AI allows your team to focus on what they do best—providing top-notch pest control services. Whether it’s scheduling, customer support, or route planning, AI-driven tools can help you serve more customers efficiently, leading to higher satisfaction and growth. Don’t miss out on this opportunity to elevate your business to the next level with the latest in AI technology!
Boost your pest control business with AI-driven marketing automation! In a competitive industry, reaching the right customers at the right time is crucial. Our AI-powered tools can help you identify and target potential clients, automate personalized outreach, and nurture leads through tailored campaigns. From optimizing your online presence to running effective email marketing, AI takes the guesswork out of growing your client base. Let technology handle the marketing while you focus on delivering exceptional pest control services. Take advantage of AI to attract more clients and scale your business effortlessly!
Enhance your pest control business’s financial management with AI-powered automation. By streamlining tasks like invoicing, payment tracking, and contract renewals, AI can help you maintain efficiency and reduce the risk of errors. While your team focuses on delivering great service, AI can assist with keeping your accounts in order, providing gentle reminders for payments and renewals, and ensuring smoother financial operations. It’s a subtle yet effective way to support your business’s growth without adding extra workload.
